London Design Silver

2023

Peacebird shirt down

Entrant

Ningbo Peacebird Fashion Co.,Ltd.

Category

Product Design - Fashion

Client's Name

Country / Region

China

Designed based on the research on the body shapes of millions of Asian man, this ergonomic down shirt jacket distinguishes itself with its light weight, good heat retention, and high breathability. Besides, the fashion idea of PEACEBIRD is introduced into the product design, aiming to lead the fashion trend of winter clothes.
The product adopts 20D nylon and SOLID SMOKE as the fabric, of which the former is lightweight and wear resistant while the latter effectively prevents heat exchange between the human body and the outside to minimize heat loss. Boasting the 3D net structure and the bionic micropore structure, SOLID SMOKE strikes a balance between heat retention and breathability, which is also able to be washed many times. As a eco-friendly high-tech fabric, SOLID SMOKE keeps its carbon footprint at a low level during its production, and can be recycled after the end of the product life cycle.
The filling is made of pure Hortobágy goose down featuring large down cluster, 780 filling power and good heat retention. The whole jacket only weighs 300g, and thus ensures a lightweight wearing experience.

Credits

Kaifeng Jiang
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