London Design Silver

2025

ORDOS SERVICE

Entrant Company

Fu Yong

Category

Communication Design - Public Branding

Client's Name

Ordos Economic Cooperation Service Center

Country / Region

China

"ORDOS SERVICE"‌ is a public service brand launched by the Ordos Municipal Government, China, to serve enterprises and talents and create the best possible business environment. The brand focuses on five key areas to deliver high-quality services: the most considerate policies, the most convenient procedures, the most secure investment, the warmest service, and the most comfortable living.



In 2025, ‌"ORDOS SERVICE"‌ introduced a new visual identity. The logo creatively integrates the number ‌"5," a heart shape, and an arrow‌ into a single design, forming a highly recognizable visual symbol. This reflects the brand's commitment to focusing on the five key service areas and consistently providing high-quality services with dedication.

Credits

Fu Yong
More Silver Winners
Conceptual
2025
London Design Awards - The Mobile Exhibitions in Liugdui Schools

Entrant Company

Taiwan Hakka Culture Development Center, Hakka Affairs Council

Category

Conceptual Design - Exhibition & Events

Conceptual
2025
London Design Awards - The Weight of Time
MANDI LUO

Entrant Company

ZHEJIANG UNIVERSITY

Category

Conceptual Design - Children

Product
2025
London Design Awards - Drynex
Guimeng Zhang

Entrant Company

Jiangnan University

Category

Product Design - Medical Devices

Fashion
2025
London Design Awards - Astrifer

Entrant Company

Suhan Wang

Category

Fashion Design - Jewelry