London Design Silver

2025

Children’s AirSoft Cotton Sweater Series

Entrant

Shenzhen PurCotton Technology Co., Ltd.

Category

Product Design - Baby, Kids & Children Products

Client's Name

Shenzhen PurCotton Technology Co., Ltd.

Country / Region

China

About The Entry

This cotton sweater series features an efficient thermal storage structure and an innovative thermal insulation material, aiming to provide a warmer and more comfortable winter wear solution for children.

Drawing inspiration from air as a natural good insulator, the product pioneers a thermal storage structure: the reverse-twisting spinning process where yarn is twisted counterclockwise for better loftiness, paired with the 3D brushing process that raises the surface fibers, effectively stores more air to deliver exceptional heat retention. Meanwhile, it introduces the brand’s exclusive AirSoft cotton yarn, which utilizes the advanced physical weaving technique instead of chemical additives to transform long-staple cotton into a dense and fluffy fabric. Such a unique fiber arrangement traps more air, further improving heat retention. Moreover, gentle natural cotton effectively avoids static electricity buildup and skin allergies common in synthetic fibers and wool. This significantly enhances comfort, ensuring worry-free wear for children on cold winter days.

In terms of appearance design, the cotton sweater series adopts a simple yet elegant round neckline, complemented by timeless vintage Fair Isle patterns and prints of cartoon dinosaurs, and bears, achieving a fashionable style while catering to children’s aesthetic taste. Its brushed yarn not only offers a delicate, soft touch, but also creates an adorable, warm atmosphere. Additionally, the product undergoing pre-shrinking treatment can keep its original shape even after repeated washing, greatly prolonging its service life.

Credits

Shenzhen PurCotton Technology Co., Ltd.
Jianquan Li
Shenzhen PurCotton Technology Co., Ltd.
Heping Liu
Shenzhen PurCotton Technology Co., Ltd.
Renxing Cao
Shenzhen PurCotton Technology Co., Ltd.
Zuoping Wang
Shenzhen PurCotton Technology Co., Ltd.
Ziwei Li
Shenzhen PurCotton Technology Co., Ltd.
Peng Lv
Shenzhen PurCotton Technology Co., Ltd.
Qiong Yan
Shenzhen PurCotton Technology Co., Ltd.
Huayu Chen
Shenzhen PurCotton Technology Co., Ltd.
Minqi Wang
Shenzhen PurCotton Technology Co., Ltd.
Lu Zhou
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