London Design Silver

2025

ClearFeed

Entrant

Yao Zhou, Gurmandeep Kaur

Category

User Experience Design (UX) - News

Client's Name

ClearFeed

Country / Region

United States

ClearFeed is a UX concept that tackles growing problems in digital news consumption: rising paywall fatigue, limited access to independent journalism, and lack of trust in algorithm-driven content feeds. Many users hesitate to commit to multiple news subscriptions, while smaller voices are often overlooked in mainstream platforms. ClearFeed explores an alternative model: enabling flexible, pay-per-article access through Web3 micropayments, giving readers more choice and transparency. In addition, it introduces a community-driven rating system where users can assess political leaning and credibility—offering a more open and trustworthy way to surface diverse content. The project focuses on making emerging decentralized technologies feel simple and intuitive, rethinking core UX patterns to empower users. Through this prototype, ClearFeed demonstrates how design can reshape access, trust, and discovery in digital journalism.







https://clearfeed.framer.media/

Credits

Product Designer, UX/UI Designer
Yao Zhou
UX Researcher/ Design Consultant
Gurmandeep Kaur
More Silver Winners
Fashion
2025
London Design Awards - Sculpting & Tummy-Control Shapewear Shorts

Entrant

Guangzhou Mili Technology Information Co., Ltd.

Category

Fashion Design - Lingerie / Intimates

Architectural
2025
London Design Awards - LA LR: Low-Rise Living with Localized Resilience

Entrant

Xinyu Chen + Chentian Liu

Category

Architectural Design - Multi Unit Housing Low Rise

Conceptual
2025
London Design Awards - Smart UDI Encoding & End-to-End Traceability

Entrant

Suzhou Medtec International Trade Co., Ltd.-Xue Dan

Category

Conceptual Design - Technology

Interior
2025
London Design Awards - M & M

Entrant

Haven Space Design

Category

Interior Design - Residential