2025

Pop Open Taiwan, Sip the World

Entrant

KUN SHAN UNIVERSITY

Category

Packaging Design - Wine, Beer & Liquor

Client's Name

Country / Region

Taiwan

"Pop Open Taiwan, Sip the World" envisions Taiwan’s presence at the Osaka World Expo through an exclusive edition of Taiwan Beer. Inspired by the globally renowned bubble tea, the can design incorporates thermochromic printing. As the user touches the can, the pearls change color, mimicking vibrant glass marbles. This interactive feature symbolizes Taiwan’s fusion of tradition and innovation, inviting the world to experience its unique flavors in a refreshing and playful way.