London Design Gold

2025

Bricks&Tiles Ballade

Entrant

Guangdong Dongpeng Holding Co., Ltd.

Category

Product Design - Textiles / Floor Coverings

Client's Name

Country / Region

China

Bricks and tiles stretch across the north and south of the land. Although the craftsmanship bears some resemblances, it displays subtle distinctions, for it is infused with the unique humanistic touches bestowed by those inhabiting diverse regions. Just as the local environment fosters the production of particular bricks and tiles, these very bricks and tiles contribute to shaping the local landscape. The tales of bricks and tiles belong to the folks. We have witnessed the enchanting beauty of conflict that emanates from simplicity. By employing the techniques of contrast and amplification, which are commonly used in romantic literature, we "narrate" the stories of bricks and tiles.

In the form of ballad - like chapters, the product intertwines four inspiring themes. It tells, one by one, the story of the birth of bricks and tiles, their laying and decorative processes, and the transformation imposed on them by the passage of time. We name it "Brick & Tile Ballade", a poetic ode to these unassuming yet remarkable building materials.

Credits

Lead Designers
Gong Ying
More Gold Winners
Product
2025
London Design Awards - MOSQUITO REPELLENT VAPORIZER
Ningbo Zhiqizhuanyan Information Technology Co., Ltd

Entrant

Ningbo Zhiqizhuanyan Information Technology Co., Ltd

Category

Product Design - Home Appliances

Interior
2025
London Design Awards - First Bloom

Entrant

Tsai's Design

Category

Interior Design - Residential 

Communication
2025
London Design Awards - LOST MARY NEAR30K PUREVIEW
HG Innovation Limited

Entrant

HG Innovation Limited

Category

Communication Design - Poster (Series)

Conceptual
2025
London Design Awards - AI Explores China

Entrant

Baidu Online Network Technology (Beijing) Co., Ltd.

Category

Conceptual Design - Artificial Intelligence (AI)