London Design Silver

2025

Dadan!

Entrant

Shih Chien University

Category

User Experience Design (UX) - Work & Productivity

Client's Name

Chunwei Lin

Country / Region

Taiwan

Dadan! leverages AI-generated imagery to assist proposal teams in photography studios and creative agencies by enabling them to quickly create accurate and high-quality product photography mockups.



Mockups play a crucial role in the creative communication process, serving as a visual bridge that helps clients and creative teams align their expectations. However, many teams lack the necessary design resources to produce mockups efficiently. As a result, they often skip this step, which can lead to 20% of shoots running overtime or requiring costly reshoots, ultimately affecting project timelines and client satisfaction.



Drawing insights from industry interviews, Dadan! simplifies this process by breaking down three essential visual components—composition, background, and lighting—into an intuitive interface. This allows proposal teams to present their ideas clearly and efficiently, maintaining their usual workflow while ensuring smoother execution in later production stages.

Credits

Shih Chien University
Chunwei Lin
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