London Design Gold

2023

Zipeng Mountain B&B

Entrant

Hefei CHUNJIAODU Brand Consultant Co.,Ltd.

Category

Packaging Design - Rebrand

Client's Name

Wu Yan

Country / Region

China

Through the fusion of a mountain, a tower and a house (B&B), the combination of points, lines and surfaces is presented, and the fusion of black and gold textures is expressed to convey the rich history and humanistic qualities of the B&B cluster. The use of multiple combinations of textual and visual elements and the integration of contemporary art expressions. It conveys the youthful vitality and artistic sense of the B&B cluster, forming a diversified and harmonious visual system.

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