London Design Gold

2024

nac nac Baby Bottle

Entrant

les enphants Co., Ltd

Category

Product Design - Baby, Kids & Children Products

Client's Name

Country / Region

Taiwan

The design of the " nac nac 35% Stimulating Breastfeeding Anti-Bloating Baby Bottle " is inspired by the design team's in-depth market research, which found that parents face many challenges during the early stages of breastfeeding. Through field trials and experiments, the team realized the inconvenience that babies face when switching from the mother's breast to the baby bottle. In particular, mothers are prone to encounter various difficulties during feeding, such as the fast flow rate of the bottle which may cause babies to choke, the top-down feeding angle which is not in line with ergonomics, and the hardness of the nipple is not suitable for baby's biting force, etc. This product is designed to ease the challenges of this transition period and ensure smoother feeding.

Credits

KUANG-HUI CHANG
SHAO-CHIEH CHEN
YI-JUNG CHENG
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